March 13, 2020

Elementor vs Divi: Comparing Popular Page Builder Plugins

When it comes to creating a WordPress site, a trend that’s gaining popularity nowadays is that of using Page Builder plugins. These plugins are in trend not only because of the ease of use they offer but also because of the designs that can be created with them. Some of these designs are truly unique in nature, and you can create them exactly how you want.

That’s the reason why some of the Page Builder plugins have joined the club of most popular plugins in the history of WordPress. In this article, we’re going to take a look at two such plugins, what they offer, how much they cost and how they stack up against each other.

Let’s get started:

Elementor vs. Divi Page Builder Plugins – Overview

When we start looking for page builder plugins, two popular names we come across are Elementor Page Builder and Divi Page Builder. Both of them are extremely popular, and making a choice between them becomes difficult due to the same reason.

The choice is further complicated by the fact that Divi Builder has also got a theme by the same name to complement it. This sometimes makes people wonder whether it’ll work with their theme or not, which is not an issue because the Divi Builder plugin is independent of its theme in functionality. 

Nevertheless, we’re going to help you in choosing between both these page builders by explaining everything related to them. We’ll be doing a side-by-side comparison of both plugins here, so you can choose the best option for yourself.

Elementor vs. Divi – Setup and Ease of Use

Both Elementor as well as Divi page builder offer a front-end drag and drop interface to help you set up your pages easily.

However, there’s a difference in the approach that both of them take to it.

While Elementor makes you work with a fixed sidebar, Divi comes with an interface of floating buttons. Clicking every button brings a pop-up that you can use to add an element, and every element that you add can be repositioned with the same drag-and-drop functionality.

Finally, both Elementor, as well as Divi, offer inline text editing for modules and widgets that are text-based.

Here’s what Elementor user interface looks like:

Elementor User Interface

And here is what Divi interface looks like: 

Divi Builder user interface

As you can see, there’s a lot of difference in the interface of both these page builders. However, both interfaces are quite easy to use, and you won’t face any problems in setting up a site with any of them.

Elementor vs. Divi – Features and Functionality

Both Divi and Elementor page builders come with standard features that you’d expect from any page builder plugin. Some common features available in both these page builders include:

  1. Visual front-end editing, 
  2. Drag-and-drop functionality, 
  3. Custom CSS controls, 
  4. Inline text editing, 
  5. Responsive editing, 
  6. Global modules that can be applied across the site and updated at once, 
  7. User role management
  8. Multilingual support
  9. Pre-defined page layouts

 And extendability with help of third-party add-ons or extensions (i.e. Ultimate Add-Ons, PowerPack Add-ons , Essential Add-ons, Divi Enhancer, Supreme Modules Lite etc.

However, both these page builders also come with some unique features. For instance:

  • Divi page builder gives you the functionality of back-end editing besides front-end visual editing. It allows you to run live A/B tests for various modules to see how each of the changes performs. It also allows you to Lock Down some elements that you don’t plan to change, so they don’t get altered accidentally unless you unlock them for editing. Divi Builder also allows you to copy the style of any module without having to copy it entirely.
  • Elementor page builder, on the other hand, comes with a larger library of widgets. It provides you 58 widgets, which is way more than 28 widgets of Divi. Its elements can also be embedded anywhere (including sidebars and footers) with help of widgets and shortcodes, and it includes a Maintenance/coming soon page that you can enable while working on some changes to your site. It also comes with a ‘Shape Dividers’ feature, which are cool design effects that can be added as SVG images. And finally, Elementor also doesn’t leave a mess of shortcodes on your page even if you’ve disabled it, something that happens with Divi. 

Elementor vs. Divi – User Reviews

When it comes to WordPress plugins, user reviews are also an important parameter we must consider. They tell a lot about the functionality, support quality and experience of a plugin, so we’re going to compare the reviews of both these page builders as well.

Since Elementor is also available as a free plugin, it’s listed on WordPress plugin repository where it has got a 4.9 star rating with more than 5,000 reviews. 

Elementor User reviews on

Divi, on the other hand, is a paid-only plugin, so it’s not listed on the WordPress plugin repository. It can be downloaded only from the website of Elegant Themes, the company which has developed it. So there’s not a place where we can see the user reviews of Divi Builder, but we can surely see the reviews of Elegant Themes to figure out what kind of support they offer to their customers. And their reviews are also largely positive with a rating of 5 stars, as you can see below:

Divi User reviews

Needless to say that support-wise and functionality-wise both these plugins are best in the league. You don’t need to worry about the quality of your experience with any of them. 

Elementor vs. Divi – Pricing

Pricing is the area where the difference between both these page builders is starkest. While Elementor comes with a free and a paid version, Divi is available only as a paid plugin.

Elementor’s free version provides you a reasonable set of widgets and functionality to get started, while Divi doesn’t give you anything unless you’re ready to shell out $89. So if you’re looking for a free option, your search will obviously end with Elementor.

However, if you’re ready to pay, here’s how both of them compare against each other:


  • Single site – $49
  • 3 sites – $99
  • Unlimited sites – $199

Each of these plans provides you support and updates for 1 year. It’s another thing that they offer a 25% discount on renewal to active customers. Now let’s see how Divi has been priced. 


  • $89 for one year on unlimited sites
  • $249 for lifetime on unlimited sites

Did you see the difference?

Clearly, pricing-wise Divi is a much better option if you want to go Pro. However, if you want to work with something free, then obviously Elementor is your choice. 

Elementor vs. Divi – Comparison Table

We’ve spent a considerable amount of time and space explaining the difference between Divi and Elementor page builder plugins. Now it’s time to see all of it in a summarized manner. So here we provide you with a comparison table that captures the essence of our comparison:

CriteriaDivi BuilderElementor Builder
Drag and Drop builderYesYes
InterfaceBased on buttons and pop-upsBased on a two-column layout
Back-end editingYesNo
# of Modules or Widgets2858
In-line text editingYesYes
Pre-defined layoutsYes, about 115Yes, more than 300
Multilingual supportYesYes
User role managementYesYes
Live A/B TestingAvailableNot available
Lock down elements to prevent accidental changesYesNo
Copy module style without copying the whole moduleYesNo
Embed anywhere, including footers and sidebarsNoYes
Coming soon/Maintenance pageNoYes
Shape DividersNoYes
Free versionNoYes
PricingStarts from $89, covers unlimited sites for an yearStarts from $49, but $199 for unlimited sites
User reviews and ratings5 star4.9 star


So that was our comparison of Elementor and Divi Page Builder Plugins. As you can see, both of them have their own limitations and strengths, which make them suitable for various kinds of requirements. So you should choose the one that you think can suit your style of webpage editing and your requirements. As far as the quality of support and experience is concerned, you’ll get the best of it with both these plugins. So go ahead and choose any of them as per your requirements. 

Disclosure: Some of the links in this blog post might be affiliate links. When you purchase through a link on our website, we receive a small commission, at no added cost to you, which helps us run Epitrove and keep producing great content. This does not influence our recommendations; we only recommend products we work with or love. Thank you for your support!


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